’s Inaugural Livestream In Thailand Secures Total Gross Merchandise Volume of Over THB 4,000,000

The evening of 2 July saw leading international travel services provider Group host their inaugural livestream sales event in Thailand across YouTube and Facebook. Group’s two-hour long live broadcast, which introduced selected hotels and attractive travel packages, kicked off to great success, securing the platform over THB 4,000,000 in gross merchandise volume. The livestream was part of concerted efforts spearheaded by, in partnership with local tourism boards and industry partners, to rejuvenate the local travel scene.

Hosted by celebrity and travel influencer K. Boss and Group’s Assistant Market Manager (Phuket), Worakanya Jinpol (Mook), the livestream featured attractive promotions from top hotels in Thailand – with discounts of up to 50 percent. The novel live broadcast gameplay format attracted a large number of viewers to tune in and join the fun, playing exciting games to win over forty prizes.

K. Boss, who is the co-founder of one of the top three largest popular travel content platforms in Thailand, Sneak Out, says, “It was incredible to be able to interact with all the participants during this first livestream. I’m so glad that many tuned in to show their support – not just for our event, but for the local travel industry as well. For those who weren’t able to join, there are still many great deals on and I hope that those who are able to will take the opportunity to once again start exploring our beloved Thailand.” Group launched their global “Travel On” campaign on 22 June and released their Travel Trends Report in partnership with Google, which revealed that the tourism industry is gradually recovering in the Asia-Pacific market. The report also found that interest in short-haul travel is quickly developing and about 30% of people want to travel in the next three months, of which local and short-distance travel products account for more than 70% of customer search volume.

Celebrity influencer K. Boss (left) and Group Assistant Market Manager Mook (right) hosting Group’s first Thailand livestream sales event
You might also like

We use cookies to improve performance. and good experience in using your website You can study the details at Privacy Policy and can manage your own privacy by clicking Setting

Privacy Preferences

You can choose cookie settings by on/off. Cookies of each type are available on request, except for essential cookies.

Allow All
Manage Consent Preferences
  • Essential Cookies
    Always Active

    Types of cookies are necessary for the operation of the website. so that you can use it normally and visit the website You cannot disable this cookie on our website.

  • Analytics Cookies

    These cookies collect information about your use of the website. For the benefit of measuring, improving and developing a good experience in using the website. If you do not consent to our use of these cookies. We will not be able to measure Able to improve and develop the website